Is the new Peleton TV ad sexist?


Peloton’s getting shredded — over a cringe-worthy advertisement.

The stationary bike company with a cult like following released a holiday ad of an already very slender woman who received the $2,245 bike from her husband for Christmas, then documented her fitness transformation in a video, which she presented to her husband the next year. The 30-second ad, unfortunately titled “The Gift That Gives Back,” quickly went viral for its tone-deaf and “sexist” message of a man gifting his wife something that would help her lose weight — and her desperate need to document the physical change, critics said. What do YOU think?

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